It’s all in their name. They just Don’t Care. But we do, that’s why we are featuring DON’T CARE as this week’s Brand Spotlight.
As you may have heard, Kelly Slater no longer rides for Quiksilver. Here is QS’ official announcement and along with it, a tribute video to Kelly after 23 years of riding for Quiksilver.
Sun Diego took a road trip out to Yucca Valley to a deserted cowboy town called Pioneertown, CA to see The Black Lips preform. Check the photos and video here!
EPIC video of the band Phoenix performing their song ‘Entertainment’ in the empty gardens of Le Chateau de Versailles all shot with the Go Pro Hero 3 Black Edition Camera.
Musician Santigold has been laying low on the music front since her last album in 2012, but nottttt for long. Santigold has paired up with Stance Socks for her first collaborative collection offering 3 new styles of women’s socks.
Tons of new RVCA arrivals have hit our shelves and we ain’t mad about it!
Tune in and vibe out in the new clothing collection by Ozzie Wright for Volcom Stone.
Sun Diego employees we’re lucky enough to join Volcom at the world premiere of the True To This Video at their headquarters on Saturday. Five hours, 5,000 people, and 50 kegs resulted in a great time. Check photos and video from the event here!
Wondering what RW been up to this year? Check photos and a full summary of his epic surf travels here.
Some Days Lovin just came in HOT from Australia onto our shelves. Check the styles and read all about this amazing brand here!
Get hyped! Nike SB just dropped two new Air Max shoes in bold colorways that are available in Sun Diego shops starting 2/1. Get the specifics, details, and everything in between here.